Introducing ‘Theme Manager’ for Easier UI/UX Customization to Redefine Customer Experience

Rishabh Jain Feb 9th, 2023

As part of our dedication to providing our customers/partners with the best OTT SaaS solution in the industry today, we’ve recently introduced a new feature on our Experience Cloud platform – the ‘Theme Manager’. This new addition helps partners to seamlessly manage all their UX templates for Video OTT apps across all front-end devices.

As the OTT market is becoming more competitive with each passing day, OTT platform owners are looking for ways to stand out and consistently focus on enhancing their video streaming experience for their users.

One of the biggest challenges facing OTT platforms is managing the user experience template for all devices as it is a time-consuming process and requires tech expertise. The theme manager is one of the crucial aspects of the Experience manager product, designed to resolve the complex challenges OTT platform owners face today.

Until now it is very clear that if you need to make any changes to the theme, design or color of text on the platform, multiple following steps are there before the execution:

  • Requisition of required changes such as new design or color theme to the developer.
  • Deployment of changes by app developers, each for different front-end platforms.
  • Submission of final app changes to respective app stores for approval.

Besides all of these, if there are any other changes that need to be updated, you will have to follow the process again.

Keeping these challenges in mind, we have introduced ‘Theme Manager’ as a core feature of the Experience manager module. Let’s dive in for a better understanding-

Key Highlights of Theme Manager

Theme Manager allows OTT platform owners to manage-

Colors on the front-end application

You can choose from multiple color options available, as per your preference, and update it to the front-end application. For example, if you want to change the background color along with text, it can easily be done via theme manager in a few clicks.

educational video platform

Update text for static labels

The labels can be easily controlled from the theme manager on the go. You can now place custom text in place of static labels on the front-end applications. These texts can easily be adapted to multiple languages if needed.

video on demand platform

Add success and error messages

Now, you can easily add status messages – including success and error messages for the data entered by the user, on the front-end application. Theme manager allows you to control and manage this without any hassle. All of these statuses can be set in multiple languages too.

ott streaming service

Wondering if these changes hamper the OTT platform performance?

Well, absolutely not! Theme Manager has a unified dashboard that facilitates platform owners to manage the video OTT apps UX across all front-end devices straight away. The changes are immediately reflected in real time without compromising the performance of the front-end platforms. What’s more interesting is that either android or iOS, no matter the app you have, you can provide a different user experience with the theme manager feature.

We, at Enveu, always focus on client-centricity and make sure that our business partners get the maximum value from our offerings. Our goal is to advance the Experience Cloud platform with the newest & latest features to provide you with a hassle-free experience. With our fully-featured UI/UX management tool Experience Manager, you can control and create all your custom and unique user interface needs for your OTT apps at one place.
Have more questions to ask? Connect with our experts and share your queries.

Rishabh Jain - Director, Product Development, Enveu
Rishabh Jain is one of the co-founders and heads the Product Development at Enveu. A tech evangelist and deep tech advocate, he has been working in the Technology space, being part of many Big Data and IoT initiatives for over 10 years.

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