Enveu Successfully Integrates Recombee for Smarter Recommendations
Enveu partners with Recombee to deliver intelligent, personalized recommendations—enhancing viewer engagement across its OTT streaming platforms.

At Enveu, we believe, it is important to create an OTT and content experiences that are scalable and customized. Being relevant is crucial in today’s digital world. Partnering with Recombee, a global leader in AI-driven recommendation systems, elevates the way users discover and engage with content across Enveu-powered platforms.
Whether it's a video streaming app, an audio platform, or a short-video service—enveu is enabling our partners to deliver the right content to the right set of audience at the right time.
By integrating Recombee into the Enveu Experience Cloud, we're helping media brands, broadcasters, and content creators unlock:
1. Customized Recommendations
Today’s user expects Netflix-like personalization—and we’re delivering just that. With Recombee’s real-time AI engine, Enveu platforms now serve personalized content rails like:
- “Top Picks Just for You”
- “Because You Watched…”
- “New in Your Preferred Genre”
This integration drives deeper engagement, higher retention, and a more immersive viewing experience.
2. Intelligent Content Discovery
Recombee empowers our CMS to dynamically rank and surface content that is important and needs attention. That means better visibility for long-tail content, enhanced user satisfaction, and increased retention time.
With Enveu’s robust content workflows and Recombee’s advanced filters, platforms can even promote premium or exclusive content in personalized ways—without compromising authenticity.
3. Smarter Search & Infinite Feeds
Are you tired of static search experiences? With Recombee inside, Enveu-powered platforms now feature:
- Autocomplete with personalized suggestions
- Synonym and typo handling
- Personalized infinite scroll carousels based on user mood, behavior, or region
The result? Fewer dead ends. More discovery. More stickiness.
4. Fast, Scalable, Low-Code Deployment
We follow modular, customizable, and fast-to-market strategy. Recombee aligns perfectly with this vision. With HTML widgets, pre-built SDKs, and flexible API support, we rolled out this customization layer quickly—without compromising with the content quality and existing system. This recommendation experience works seamlessly with Web, Android, iOS, or Smart TV apps.
Why This Matters for Our Customers
For Enveu’s global clientele—from broadcasters in the Middle East to audio platforms in Southeast Asia—personalization has always been a high priority, but often difficult to implement. Now, with Recombee:
- Engagement has increased via better watch time, CTRs, and app stickiness
- Recombee’s ReQL (Recommendation Query Language) enables rule-based filtering (e.g., “boost new arrivals,” “exclude unsubscribed shows”)
- Localization is stronger, as Enveu can tailor recommendations by language, geography, or user persona
With Recombee integrated into the Enveu Experience Cloud, our customers get enterprise-grade personalization without the complexity of building it from scratch. From improving content visibility to driving subscription conversions, the benefits are already tangible.
As content libraries grow and viewer behavior continues to evolve with every search they make, intelligent discovery will be the differentiator. With this move, Enveu is ready to lead the personalization revolution in OTT.