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Experience Cloud · Subscription Manager

OTT subscription & subscriber management, built to grow ARPU

Launch flexible plans, run subscriber management and recurring OTT billing, and capture revenue across SVOD, TVOD, AVOD, PPV and hybrid — with no revenue share on any plan.
Subscription Manager
+15%Revenue uplift
−20%Churn reduction
5 minTo launch a new plan
Overview

What is Subscription Manager?

The Subscriber Management System is a centralized OTT subscription and subscriber management platform — subscriber management software plus OTT billing in one — that handles user subscriptions, recurring billing, payments, renewals and plan changes, supporting SVOD, TVOD, AVOD, pay-per-view and bundles while automating invoicing and access control.

How it works

Subscription Manager in four steps

1
Create plans

Set up SVOD, TVOD, PPV, free trials and promo pricing.

2
Gate access

Entitlements and paywalls decide who watches what, where.

3
Collect payment

Cards, UPI, wallets and in-app purchase — no revenue share.

4
Grow ARPU

Track churn, win back lapsed viewers, and upsell tiers.

Key features

What Subscription Manager gives your team

Payment integrations

Global payments through pre-integrated gateways — Google In-App, Apple In-App, Stripe and regional providers — for fast, secure, frictionless checkout.

  • Faster go-live with global options
  • Lower engineering & maintenance cost
  • Higher checkout completion

Offer & coupon engine

Launch targeted promotions — discount codes, vouchers, time-bound and regional offers — without technical work, to convert high-intent users and reduce churn.

  • Faster conversion with targeted offers
  • Higher ROI from personalised promotions
  • Lower churn through incentives

Flexible plan management

Create and manage SVOD, TVOD, hybrid bundles, trials, add-ons and regional pricing, with upgrades, downgrades, proration and seamless renewals.

  • Custom, regional pricing
  • Smooth upgrades, downgrades & renewals
  • Revenue via hybrid & add-on bundles

Customer insights dashboard

Real-time analytics on MRR, churn, renewals, payments and behaviour to make smarter revenue decisions and improve lifetime value.

  • Real-time subscription & revenue analytics
  • Data-driven pricing & retention
  • Early churn detection

Download & offline playback

Let users save content for offline viewing — ideal for travel or low-connectivity regions — improving satisfaction and engagement.

  • Streaming without network limits
  • More watch time
  • Lower churn via accessibility

Device management

Set device limits and concurrent-stream rules to prevent misuse and protect revenue, with family-sharing and tier-based screen policies.

  • Prevents password sharing
  • Maintains studio compliance
  • Supports screen-based pricing tiers
Capabilities

Subscription Manager at a technical glance

Monetization models
SVOD, TVOD, PPV, AVOD, hybrid and freemium
Payments
Cards, UPI, wallets, in-app purchase, carrier/telecom billing
Plan controls
Free trials, promos, coupons, upgrades, downgrades, pauses
Churn tools
Dunning for failed payments, win-back offers, cancellation flows
Revenue share
Zero — you keep 100% of subscriber revenue
Reporting
MRR, ARPU, churn, LTV and cohort reporting
Frequently asked questions
A subscriber management system (SMS) is the software that manages the commercial relationship with your viewers — creating plans, gating access with entitlements and paywalls, taking recurring payments, handling renewals and cancellations, and reporting on revenue and churn. Enveu's runs SVOD, TVOD, PPV and AVOD from one system, with no revenue share.
OTT subscription management is how a streaming service sells and controls access to its content: subscription plans and free trials, paywalls and entitlements, billing and payments across regions, upgrades and downgrades, dunning for failed payments, and churn control. Enveu handles all of it in one subscriber management platform.
Yes. Plans can be bundled and sold through telecom operators and partners, with carrier billing alongside cards, UPI, wallets and in-app purchase — so the same catalogue can be monetised direct-to-consumer and through operator bundles.
SVOD, TVOD, AVOD, pay-per-view, freemium, bundles and hybrid — tailor your strategy to your audience.
Analytics and behavioural insights identify at-risk subscribers so you can run personalised offers and retention campaigns.
Yes — multi-currency transactions and leading payment gateways serve global audiences seamlessly.
Industry-grade encryption and PCI DSS standards ensure secure processing and full data protection.
Yes — it calculates applicable taxes per region and generates compliant invoices automatically.
Yes — it doubles as OTT billing software: recurring billing, invoicing, proration, dunning for failed payments, taxes and multi-currency across SVOD, TVOD, AVOD and PPV — all with no revenue share.
Proof

Media companies run their platform on Enveu

“They successfully launched our platform for mobile, web, Chromecast and Airplay. I am really glad I chose Enveu to share world-class documentaries with Thai consumers.”

Amornphat Chomrat · Managing Director, Next Step

“Their knowledge of the sports industry and expertise in OTT is remarkable. We have received overwhelmingly positive feedback from fans and partners alike.”

Rajendra Kumar · Ops & Accounts, Power Sportz
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See Subscription Manager in action.

Book a walkthrough mapped to your content and business model.