Sports & Events

Clips & Highlights Generation

Detect key moments from live events and automatically generate, transcode, and publish clips to your CMS and social channels.

Under 15 min Event end to clips published

Why is highlights production so slow for sports teams?

Fans expect highlights immediately after the final whistle. But for most sports broadcasters and OTT platforms, producing and publishing clips is a manual, time-intensive process that simply cannot keep up with audience expectations.

  • Editors manually review full recordings to identify key moments
  • Each clip is cut, trimmed, and transcoded by hand
  • Metadata - titles, thumbnails, timestamps - is created manually per clip
  • Social publishing requires separate formatting and uploading per platform
  • The entire process takes 60 to 90 minutes after the event ends

By the time clips are published, the social conversation has already moved on. The value of live sports content is highest in the first 15 minutes after the event ends.

Under 15 min
Event end to clips published
Across CMS and social
Zero
Manual clip creation steps
AI-detected and auto-generated
5x
More clips published per event
vs manual workflow

How it works.

Real example Final whistle at 90 minutes. By 90:12, AI has detected 8 key moments. By 90:40, all 8 clips are transcoded and live on the CMS and social channels.

Common scenarios.

Football match highlights

Final whistle triggers Flow. AI detects goals, saves, and key plays. Clips are cut, transcoded, and published to your OTT platform and social channels before the post-match show begins.

Cricket innings recap

An innings ends and Flow automatically generates a highlights reel from the key wickets and boundaries, ready for fans before the next session starts.

Esports tournament clips

Round ends trigger Flow to extract highlight moments and publish short clips to YouTube and social - keeping the audience engaged between rounds.

Conference keynote clips

A keynote ends and Flow extracts the most-clipped moments - product reveals, key announcements - and publishes them as standalone clips for social distribution.

Without Flow vs With Enveu Flow

✕ Without Flow
  • Manual review of full recording to find key moments
  • Editor cuts each clip individually
  • Separate transcoding job per clip per format
  • Manual metadata entry per clip
  • Social uploads done platform by platform
  • 60 to 90 minutes from event end to published
✓ With Enveu Flow
  • AI detects key moments automatically on event end
  • Clips extracted at detected timestamps in parallel
  • All formats transcoded simultaneously in one pipeline
  • Titles and metadata auto-generated per clip
  • All social channels published simultaneously
  • Under 15 minutes from final whistle to live clips

Frequently asked questions.

Flow uses AI models to analyse the audio and video track for signals that indicate key moments - crowd noise, commentator excitement, specific keywords, or visual cues depending on your sport or content type. Detection rules are configurable per workflow.
The full pipeline from event end to published clips typically completes in under 15 minutes. This includes detection, clip extraction, transcoding, metadata generation, and publishing to your CMS and social channels.
Flow can publish clips to YouTube, Instagram, X (Twitter), LinkedIn, and any platform with an API endpoint. Each platform gets a version formatted to its specific requirements - aspect ratio, duration, and file size.
Yes. Flow uses OpenAI to generate platform-optimised titles, descriptions, and hashtags for each clip based on the event context and clip content. These are applied before publishing.
Flow supports Mux, Brightcove, Wowza, Kaltura, MK.IO, and Amazon S3 as clip sources. The workflow can ingest recordings from any of these platforms and output to any combination of destinations.