As the show-floor dust settles on CABSAT 2025, 13-15 May at Dubai World Trade Centre: the future of media and entertainment is here — and the waves are growing. 

The 3 days of the event Converged over 120 countries industry revolutionaries that forged a unique platform for innovation, collaboration, and disruptive ideas. From broadcasting heavyweights to hungry OTT challengers, trail-blazing tech pioneers to big-thinking media entrepreneurs, CABSAT once again made its mark as the ultimate event for anyone and everyone in the MEASA region’s vibrant media and content market. 

What Made CABSAT 2025 Stand Out?  

It was CABSAT’s 31st edition this year, and the scope was genuinely international. Running alongside SATEXPO, the show included C- level panels, live product demos and case studies, as well as world taking workshops that provided turnkey solutions to the challenges in the related sectors, while the countries pavilions focused on the latest technologies.

But beyond tech, CABSAT 2025 also sparked deeper conversations on evolving consumer needs today for content, and on how media companies must react, from tech to business models to geographies. 

OTT Took Center Stage  

One of the strongest themes throughout the event was the continued rise of OTT (Over-the-Top) platforms. As viewing habits shift rapidly, streaming remains at the heart of media transformation.  

Here are some of the top OTT trends that emerged at CABSAT 2025:  

• FAST Channels Are Gaining Ground:  
  Free Ad-Supported TV (FAST) is not just a trend — it's a revenue engine. Numerous discussions focused on how FAST is providing consumers with a linear-like experience while assisting traditional broadcasters in generating revenue from the archives.  
  
  
• Monetization Models Are Diversifying:  
  AVOD, SVOD, hybrid, and even new models like micro-subscriptions and bundled offerings were hot topics. While flexibility and custom pricing are becoming essential in the OTT growth.  
  
  
• Cross-Platform Distribution Is Essential:  
  It has now become essential to provide consistency and engaging experience across all devices like mobile; web, smart TVs, and connected devices. Audiences look forward to seamless access across ecosystems.  
   
• AI-Powered Recommendations Are Maturing:  
  It orders to increase retention and lifetime value, the focus is on using AI and machine learning for personalized content curation, viewer analytics, and predictive engagement.  

Enveu on the Ground: Conversations That Matter  

Our leadership team was actively present on the ground, soaking in the energy, insights, and innovations the event had to offer.  

Our Founder & CEO, Shalabh Agarwal, and Co-Founder & CTO, Rishabh Jain, had a series of insightful sessions with leading players in the industry, discussing the rapidly evolving landscape of OTT, the rise of localized content, AI integrations and the growing demand for tech-first streaming platforms.  

These interactions reinforced a strong industry need for platforms that are:  

• Modular and easy to scale  
  
• Capable of hybrid monetization  
  
• Built to deliver seamless experiences across devices  

We walked away inspired by the conversations and the clear alignment between industry needs and the value Enveu brings. 

Global Perspective, Local Pulse  

One of the most exciting aspects of CABSAT is its ability to bring together a diverse mix of regional expertise and global innovation. The conversations at the event reflected not just a hunger for cutting-edge tech, but also a deep understanding of local market needs — from regional content preferences to regulatory landscapes and payment ecosystems.  

As the MEASA region continues to grow its digital footprint, events like CABSAT are crucial for connecting global solutions with local realities — and Enveu is proud to be part of that ecosystem.

What’s Next?  

CABSAT 2025 may be over, but the insights and energy it sparked will continue to guide us. At Enveu, we’re more committed than ever to:  

• Helping media brands build world-class OTT platforms  
  
• Enabling FAST channel creation and monetization  
• Delivering modular, scalable, cloud-native solutions 
• Driving engagement through personalized experiences  

If you attended CABSAT and want to continue the conversation — whether it’s launching an OTT platform, optimizing your content pipeline, or exploring hybrid monetization — let’s connect. 

📩 Reach us at sales@enveu.com 
🌐 Learn more at www.enveu.com