Enveu Media & OTT Glossary

A practical knowledge base for OTT platforms, streaming tech, monetization, playback, analytics, DRM, FAST, and media operations. Use A–Z to browse or search to jump to a term.

UGC (User-Generated Content)

User-Generated Content (UGC) refers to videos or media created and uploaded by users rather than professional studios or broadcasters.

What is UGC (User-Generated Content)?

User-Generated Content (UGC) refers to videos or media created and uploaded by users rather than professional studios or broadcasters.

Why UGC (User-Generated Content) matters in OTT platforms

It helps teams operate and scale content catalogs efficiently, improving discovery, consistency across apps, and speed of publishing.

How UGC (User-Generated Content) works in practice

User-Generated Content (UGC) is content created by end users instead of professional production teams. In OTT and digital video platforms, UGC typically includes short videos, live streams, clips, or interactive media uploaded directly by creators or viewers.

Where you encounter UGC (User-Generated Content)

You will encounter it in CMS screens, ingestion and publishing workflows, and in how content is organized and rendered across home screens and detail pages.