Mailchimp — Email Marketing Automation
Trigger Mailchimp email campaigns from Enveu Flow workflows. Automate audience notifications when new content is published or events go live.
What this integration does
Trigger Mailchimp email campaigns from Enveu Flow workflows. Automate audience notifications when new content is published or events go live.
Best for
Triggering Mailchimp campaigns and audience updates automatically based on content publishing events and workflow completions.
Trigger email campaigns, add subscribers, and update audience data in Mailchimp as part of your workflow. Use to automatically notify subscribers when new content is published.
Inputs & outputs.
Inputs
Audience ID
Mailchimp audience to add or update a member in
Email address
Contact email to add or update
Tags
Mailchimp tags to apply to the contact
Outputs
Member status
Subscription status of the contact after the operation
Contact ID
Mailchimp unique ID of the updated contact
Triggers & actions.
Triggers
Campaign sent
Fires when a Mailchimp campaign is sent — triggers downstream logging or CRM update
Subscriber added
A new subscriber joins an audience — triggers welcome or onboarding workflow
Actions
Add subscriber
Add or update a contact in a Mailchimp audience
Tag subscriber
Apply one or more tags to a Mailchimp contact
Send campaign
Trigger a configured Mailchimp email campaign
Update subscriber
Update merge fields and subscription status for a contact
Archive subscriber
Remove a contact from an active audience
Example workflow.
Content published
CMS trigger
→
Tag audience
Mailchimp action
→
Trigger campaign
Mailchimp action
→
Log send
Google Sheets
→
Notify
Slack
Used in these workflows.
Works well with
Frequently asked questions.
Flow connects to Mailchimp using your API Key and Audience ID, stored securely in the Flow vault. The server prefix (e.g. us1) is required and can be found in your Mailchimp account URL.
Yes. Flow can add or update subscribers in any Mailchimp audience as a workflow action. Email address, first name, last name, and any merge fields you configure are supported.
Yes. Flow can trigger a Mailchimp campaign send as a workflow action. This is used in content publishing workflows to automatically notify subscribers when new content goes live.
Yes. Flow supports adding and removing tags on Mailchimp subscribers. Tags can be applied based on any workflow trigger or action outcome, enabling precise audience segmentation.