Deliver Engaging Roku TV Experiences at Scale

Accelerate RokuTV app  with customizable UI, low-code tools, and optimized performance for global audiences. 

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Optimized TV UI

Why Should you Launch Roku TV?

Roku TV solution enables streaming businesses to build and launch premium TV apps with speed and efficiency. With low-code development, customizable UI, and seamless deployment, it empowers you to deliver high-quality viewing experiences and expand your audience on Roku TV.  

Key Features  

Deliver Engaging Roku TV Experiences at Scale  

Accelerate Roku TV app development with customizable UI, low-code tools, and optimized performance for global audiences.  

Language Support

Provides full multilingual interface support including RTL and LTR layouts on Roku TV, ensuring accessible navigation, intuitive UI, content discovery, and personalized experiences, enhancing engagement, adoption, retention, and global reach for platforms. 

  • Supports regional and global languages seamlessly 
  • Enables culturally accurate UI layouts 
  • Improves content discoverability and accessibility 
  • Enhances viewer engagement and retention 
Language Support

Concurrency & Devices

Controls simultaneous streams and device limits per subscription on Roku TV, preventing account misuse, safeguarding premium content, enabling secure device management, improving platform stability, reducing leakage, and supporting tiered monetization and upgrades. 

  • Prevents unauthorized account sharing 
  • Ensures smooth playback across devices 
  • Encourages premium plan upgrades 
  • Strengthens revenue security and compliance 
Concurrency & Devices

Playout System

Automates linear channel programming, FAST-style streams, and curated playlists on Roku TV, enhancing content scheduling, operational efficiency, discoverability, and consistent broadcast-style experiences while reducing backend complexity and improving user satisfaction. 

  • Streamlines content scheduling and automation 
  • Improves user navigation and discovery 
  • Enables broadcast-style streaming experiences 
  • Reduces operational overhead and errors 
Playout System

Video Analytics

Provides real-time telemetry on viewing patterns, session metrics, and content performance on Roku TV, enabling data-driven personalization, churn prediction, operational efficiency, optimized recommendations, and revenue-focused decisions for streaming platforms. 

  • Supports analytics-driven UX optimization 
  • Improves retention through insights 
  • Enables operational efficiency and scalability 
  • Enhances monetization and content strategy 
Video Analytics

Subscription Manager

Manages subscriptions, renewals, entitlements, and promotional campaigns on Roku TV, offering lifecycle automation, regional pricing flexibility, retention improvement, increased ARPU, and reduced churn across subscriber segments. 

  • Streamlines subscription and billing workflows 
  • Supports targeted promotions and campaigns 
  • Reduces churn and increases revenue 
  • Automates lifecycle management efficiently 
Subscription Manager

Monetization

Supports AVOD, SVOD, and TVOD models on Roku TV with configurable ads, subscriptions, and transactional options, maximizing ARPU, monetization flexibility, revenue streams, reducing churn, and enabling hybrid monetization strategies. 

  • Multi-model monetization capability 
  • Maximizes ARPU and revenue potential 
  • Reduces churn with flexible offerings 
  • Supports regional and tiered pricing 
Monetization

3 Easy Steps to Launch Your Roku TV App

Go live on Roku TV effortlessly through three streamlined steps.

1

Customize Your Roku TV App

Choose your branding, app layout, and user experience tailored for Roku TV navigation.

2

Add & Manage Your Content

Upload videos, organize channels and categories, and configure metadata with ease.

3

Publish & Go Live

Deploy your app on Roku TV devices and reach audiences worldwide instantly.

CAPABILITIES

smart platform capabilities that drive growth

Access a suite of intelligent, growth-focused features that elevate your Roku TV app’s user experience, streaming quality, and revenue potential. 

Video CMS

Effortlessly manage, organize, and distribute video content with Enveu’s advanced Video CMS built for high performance and scalability.
  • Centralized Content Management for seamless control
  • Custom Metadata & Tags to enhance discovery
  • Multi-Format Support for smooth playback across devices
  • Advanced Scheduling for automated publishing
  • User Access Control for secure content handling

UX Manager

Deliver a seamless, intuitive, and engaging Roku TV viewing experience with Enveu’s UX Manager.
  • Customizable UI/UX to align with brand identity
  • Seamless Navigation for frictionless user journeys
  • Personalized Recommendations to boost watch time
  • Multi-Device Sync for continuity across screens
  • Performance Optimization for smooth, lag-free experience

Monetization

Maximize revenue potential with Enveu’s flexible and scalable monetization engine, built to support multiple earning streams.   

  • Subscription-Based Model (SVOD) for recurring income
  • Advertising-Based Model (AVOD) to monetize free content
  • Pay-Per-View (TVOD) for premium one-time access
  • In-App Purchases to enhance earning options
  • Hybrid Monetization for maximum revenue flexibility

Live Streaming

Enhance your Roku TV platform with high-quality live streaming that ensures real-time engagement and uninterrupted performance.   

  • Real-Time Streaming for instant content delivery
  • Adaptive Bitrate Streaming for smooth playback in all network conditions
  • DVR Functionality to pause, rewind, and replay live content
  • Multi-Device Compatibility for a unified streaming experience
  • Low-Latency Delivery for minimal delay during live events
Available across 15+ platforms

Expand presence across 15+ platforms with ease, enabling enterprises to serve diverse user environments while maintaining reliability, platform compliance, and brand integrity. 

don’t believe us? here from our customers

Amornphat Chomrat

Managing Director at Next Step

“I am really glad that I chose Enveu as a partner for launching a digital platform along with subscription management to share world-class documentaries with Thai consumers. They have successfully launched the platform for mobile, web, Chromecast and Airplay. Thank you for an amazing job guys!”

Nuthapong T

Managing Director at DSC International

"Thanks to Enveu’s OTT solutions & services, we’ve got a wholesome offering to give to local broadcasters & publishers that require a reliable, white-labeled OTT platform. Besides that, Enveu’s support and servicing is excellent. We are excited to partner with Enveu to bring value to content creators of all sizes that are looking to jump on the OTT bandwagon.”

Alexandru Moraras

Director at Iberalia Go

“A huge shoutout to team Enveu for helping us with our every need and making our vision a reality. Their highly professional team has made our journey towards releasing the platform a lot easier. The Instagram-styled UI they have designed to show the different brands and products is appreciable and something that we were looking for!"

Sanjay Kupae

Head of Partnerships at MoEngage

“Enveu is one of our strategic partners in the OTT space. With Enveu’s experience in providing end-to-end OTT technology solutions, our customers will have the ability to launch faster, increase engagement and grow their subscriber base though the agility, resources and timely implementation support that Enveu drives.”

Rajendra Kumar

Admin (Ops & Accounts) at Power Sportz

“Kudos to the Enveu team for all the hard work and for showing genuine interest in our digital sports platform project throughout the final execution. Their knowledge of the sports industry and expertise in OTT is remarkable. We have received overwhelmingly positive feedback from fans and partners alike, and we are confident that our platform will continue to grow.”

FAQs 

Need clarification?

Launching a Roku TV app gives you access to millions of Roku users, expands your audience reach, and allows you to monetize through ads, subscriptions, or pay-per-view models. Custom apps also improve user engagement by offering a tailored viewing experience.

No coding experience is required if you use Enveu’s development services. Their team handles custom app design, Roku ecosystem integration, and deployment, so you can focus on your content.

You can monetize your Roku TV app through subscriptions (SVOD), pay-per-view or rentals (TVOD/PPV), or video advertising. These models allow you to generate revenue directly from your audience based on how they access and consume your content.

Yes. The app development includes industry-standard DRM and security measures to protect your streamed content, such as authenticated SSL and supported streaming protocols.

The cost of developing a Roku TV app depends on factors such as design customization, features, monetization model, and integrations. Enveu offers flexible pricing plans, making it suitable for startups, enterprises, and content creators. For exact pricing, it’s best to request a demo or consultation.

Yes. Enveu supports both live streaming and on-demand video, allowing you to broadcast live events, sports, news, or webinars directly through your Roku TV app.

Yes. The Roku TV app can support multiple user profiles, allowing personalized watchlists, recommendations, and viewing history for different users within the same household.

Roku TV apps typically support popular streaming formats such as HLS and MP4, ensuring smooth playback across Roku devices. Enveu handles compatibility and optimization automatically.

While timelines can vary based on customization, Enveu’s platform claims you can go live in about 4–6 weeks with your Roku streaming app.

Yes. Enveu provides ongoing technical support, maintenance, and upgrades even after your Roku TV app is launched, ensuring long-term performance and stability.

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