Enveu Media & OTT Glossary

A practical knowledge base for OTT platforms, streaming tech, monetization, playback, analytics, DRM, FAST, and media operations. Use A–Z to browse or search to jump to a term.

Live Streaming

Live streaming delivers real-time video content to viewers over the internet.

What is Live Streaming?

Live streaming delivers real-time video content to viewers over the internet.

Why Live Streaming matters in OTT platforms

It directly impacts viewer experience‚ startup time, buffering, quality, and reliability. Also it influences engagement, retention, and perceived platform quality.

How Live Streaming works in practice

Live streaming is the delivery of real-time video content over the internet, allowing viewers to watch events as they happen across devices.

Where you encounter Live Streaming

You will encounter it in playback dashboards and player metrics, during live event operations, and when troubleshooting buffering, latency, or quality issues across devices.