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Experience Cloud Personalization

Recombee for OTT — AI-Powered Personalization

Enveu embeds Recombee so your apps deliver real-time, personalized recommendation rails — lifting content discovery, watch time, and retention, with less manual editorial effort.

Built for Recombee customers

🎯
Content & programming teams

Automating relevant carousels and rails instead of manual editorial.

🔄
Retention teams

Lifting watch time and retention with personalized discovery.

📺
OTT operators

Improving engagement across web, mobile, and TV apps.

🧑‍💻
Product teams

Adding real-time personalization without building an ML stack.

About Recombee

Recombee is an AI-powered recommendation engine delivering real-time, personalized content recommendations across web, mobile, and OTT. Enveu embeds Recombee so your apps surface highly relevant carousels and rails based on user behavior and preferences — improving content discovery, watch time, and retention while reducing manual editorial effort.

How Recombee + Enveu works

How Recombee and Enveu work together.

1
Connect Recombee

Enveu wires Recombee into your OTT apps and shares catalog and behavior data.

2
Feed behavior & catalog

Recombee learns from real-time viewing behavior and your content catalog.

3
Personalized rails

Surface recommendation carousels and rails across every app.

4
Lift discovery & retention

Increase watch time and retention with relevant recommendations.

Why Recombee customers add Enveu

  • AI-powered, real-time content personalization that improves content discovery and user engagement across Enveu-powered OTT platforms
  • Higher watch time and retention by delivering highly relevant recommendations based on user behavior and preferences
  • Reduced manual editorial effort through automated, data-driven recommendation carousels and rails
  • Consistent personalized viewing experience across web, mobile, and connected TV devices
  • Faster optimization of OTT experiences by leveraging Recombee’s machine learning insights combined with Enveu’s Experience Manager flexibility

Frequently asked questions

What is Recombee + Enveu?
Enveu embeds Recombee so your apps deliver real-time, personalized recommendation rails — lifting content discovery, watch time, and retention, with less manual editorial effort.
What does Recombee add to the Enveu platform?
Recombee brings AI-powered personalization to Enveu, enabling real-time content recommendations based on user behavior, preferences, and content metadata.
How does Enveu integrate with Recombee?
Enveu captures user interactions and content metadata, sends them securely to Recombee, and receives personalized recommendations that are dynamically rendered in Enveu’s Experience Manager.
What type of recommendations can be shown using Enveu + Recombee?
You can create recommendations such as Recommended for You, Because You Watched, Trending for You, Continue Watching, Similar Content, and Popular in Your Region.
Does Enveu + Recombee work across all devices?
Yes. Personalization works consistently across Web, Mobile (Android & iOS), and TV apps (Android TV, Apple TV, Smart TVs), ensuring a unified experience for users.
Can Recombee recommendations be displayed in Enveu carousels?
Yes. Recombee recommendations can be seamlessly displayed as dynamic carousels, rails, or sections within Enveu’s Experience Manager without manual curation.
Do I need to manually tag or curate content for recommendations?
No. Recombee automatically learns from user behavior and content attributes. Manual curation is optional and can be used only when required.
Can I use my existing Recombee account with Enveu?
Yes. You can bring your own Recombee account and connect it to Enveu, or Enveu can assist you in setting up a new Recombee integration.
Is real-time personalization supported?
Yes. Recombee updates recommendations in near real time as users interact with content on the Enveu-powered platform.
Does Enveu + Recombee support cold-start users and new content?
Yes. Recombee uses content metadata, popularity signals, and contextual data to recommend content even for new users or newly added titles.
Can recommendations be customized for different content types?
Yes. Recommendations can be tailored for Movies, Series, Live events, Sports replays, FAST channels, and editorial collections.
How does Enveu ensure data security with Recombee?
Enveu shares only required, anonymized user interaction data with Recombee using secure APIs, following industry-standard security practices.
What business outcomes can I expect from Enveu + Recombee?
Customers typically see higher content discovery, increased watch time, improved retention, and reduced dependency on manual editorial efforts.

Deliver Personalized OTT Experiences

Combine Enveu’s OTT Experience Cloud with Recombee’s AI-powered recommendations to boost content discovery, engagement, and viewer retention across all devices.