Enveu Media & OTT Glossary

A practical knowledge base for OTT platforms, streaming tech, monetization, playback, analytics, DRM, FAST, and media operations. Use A–Z to browse or search to jump to a term.

Video Encoding

Video encoding converts raw video into digital formats suitable for streaming.

What is Video Encoding?

Video encoding converts raw video into digital formats suitable for streaming.

Why Video Encoding matters in OTT platforms

It helps OTT teams make streaming experiences easier to operate, easier to scale, and easier for viewers to use.

How Video Encoding works in practice

Video encoding compresses raw video files into formats and bitrates optimized for internet delivery.

Where you encounter Video Encoding

You will encounter it across OTT workflows‚ from content setup and publishing to playback, analytics, and monetization‚ depending on how your platform is configured.