Bitmovin OTT Integration — Add Apps, Subscriptions & Monetization on top of Bitmovin
Encoding with Bitmovin and playing with the Bitmovin Player? Enveu layers a full OTT business on top — branded apps, subscriptions, a no-code CMS, and monetization — and can automate encoding as a Flow step. No duplicate encoding, no migration.
Bitmovin for OTT platforms
Built for Bitmovin customers who need a full OTT business
Need studio-grade encoding plus branded apps and monetization at scale.
Need Widevine/FairPlay/PlayReady playback with entitlements and access control.
Bitmovin live encoding plus Enveu fan apps, PPV, and Live-to-VOD.
Want enterprise encoding and playback without building the platform layer.
About Bitmovin
Bitmovin is a cloud-native video-infrastructure company known for high-performance encoding, a premium cross-platform player, and deep playback analytics:
- Bitmovin Encoder — transcodes raw video into studio-grade HLS/DASH adaptive streams with full control over codecs and bitrate ladders.
- Bitmovin Player — fast-startup, DRM-protected, adaptive playback across web, mobile, and TV.
- Bitmovin Analytics — playback QoE (startup time, buffering, errors).
Enveu works with all of it: Bitmovin handles encoding, playback, and delivery quality; Enveu adds the OTT experience and business layer — branded apps, CMS, subscriptions, monetization, and analytics. If your content is already encoded, Enveu consumes Bitmovin’s outputs directly (no duplicate encoding); if it isn’t yet transcoded, Enveu can process it through Bitmovin.
How Bitmovin + Enveu works
Bitmovin encodes and plays; Enveu adds the OTT platform. Enveu consumes existing outputs — or encodes source through Bitmovin when needed.
Raw source is transcoded into HLS/DASH adaptive streams using your encoding ladders. Already-encoded content is used as-is.
Outputs live in S3, GCS, or Azure and deliver via any CDN — Enveu is CDN-agnostic.
Enveu references the encoded HLS/DASH URLs. No re-encode, no duplicate workflow.
Metadata, thumbnails, and access rules in the CMS; no-code apps in Experience Manager.
Enveu apps embed the Bitmovin Player for adaptive, DRM-protected playback across devices.
Enveu enforces subscriptions and entitlements; Bitmovin QoE and Enveu analytics combine for a full view.
- No-code OTT UI builder (Experience Manager)
- Multi-platform app management — 15+ devices
- SVOD / TVOD / AVOD / PPV / Hybrid monetization
- Subscriber lifecycle & entitlement management
- Content CMS with metadata & scheduling
- DRM, geo-rules & access control
- Business analytics & subscriber insights
Why Bitmovin customers add Enveu
- Studio-grade encoding (Bitmovin) with a complete OTT platform (Enveu) around it.
- Adaptive bitrate (HLS & MPEG-DASH) for smooth playback across all networks and devices.
- No duplicate encoding — Enveu consumes Bitmovin’s existing outputs, or encodes source content through Bitmovin when it isn’t yet transcoded.
- Premium playback via Bitmovin Player — fast startup, DRM, device-optimized performance.
- Enterprise DRM & security (Widevine, FairPlay, PlayReady) with Enveu entitlements and geo-controls.
- Full control over encoding profiles, codecs, and bitrate ladders in Bitmovin.
- Bring your own storage and CDN — Enveu is CDN-agnostic.
- Combined analytics — Bitmovin playback QoE plus Enveu’s engagement and revenue data.
How teams use Bitmovin + Enveu
Bitmovin encodes the catalog; Enveu ships branded apps with SVOD/AVOD.
- Large VOD library
- Subscription tiers
- Multi-device delivery
Bitmovin Player enforces DRM; Enveu enforces entitlements and subscriptions.
- Widevine / FairPlay / PlayReady
- Entitlement control
- Secure premium content
Bitmovin live encoding; Enveu runs the fan app, PPV, and Live-to-VOD.
- Live encoding
- PPV & passes
- Live-to-VOD publishing
Enterprise encoding + playback with Enveu’s no-code platform on top.
- Scale to global audiences
- No-code operations
- Fast time-to-market
Bitmovin + Enveu vs building in-house
| Capability | Building in-house on Bitmovin | Enveu + Bitmovin |
|---|---|---|
| Multi-device OTT apps | 18–24 months, $300K–$1M+ engineering cost | ✓ Ready in 4–6 weeks |
| No-code UI management | Every change requires a developer and a deploy | ✓ Drag & drop, instant publish |
| Subscription billing engine | Custom build + payment compliance overhead | ✓ Built-in, pre-integrated |
| Re-encoding | N/A — Enveu uses Bitmovin outputs directly | ✓ Zero re-encoding |
| Revenue share to platform | None (but full engineering cost is yours) | ✓ No revenue share — ever |
| Ongoing maintenance | Full burden on your team — OS updates, device SDKs | ✓ Enveu handles platform updates |
Frequently asked questions
What is Bitmovin + Enveu?
Does Enveu re-encode content that's already encoded by Bitmovin?
What formats does Enveu support from Bitmovin?
Can I use my own storage and CDN?
Does this support DRM and premium content?
Does it work for Live and Live-to-VOD?
Can I bring my own Bitmovin license?
Which devices are supported?
Bitmovin as a Flow plugin
Inputs & outputs
Triggers & actions
Example workflow
Used in these workflows
Works well with
Frequently asked questions
How does Flow connect to Bitmovin?
Can Flow start a Bitmovin encoding job?
Can Flow monitor encoding status?
Can Flow choose the encoding profile?
Launch High-Performance OTT with Bitmovin + Enveu
Combine Bitmovin’s enterprise-grade video encoding with Enveu’s end-to-end OTT platform to deliver high-quality, scalable, and monetizable streaming experiences across every device.