Recombee
Recombee is an AI-powered recommendation engine that delivers real-time, personalized content and product recommendations across web, mobile, and OTT platforms.
How Recombee + Enveu works
Recombee acts as the AI recommendation brain while Enveu acts as the OTT experience and delivery layer—together enabling real-time, personalized content discovery across devices.
In simple terms:
- User behavior captured in Enveu
- Enveu tracks user interactions such as views, watch time, clicks, likes, searches, and subscriptions across Web, Mobile, and TV apps.
- Behavior + metadata sent to Recombee
- Enveu securely sends user events and rich content metadata (genres, tags, attributes, language, popularity, etc.) to Recombee in real time.
- Recombee processes personalization
- Recombee’s AI models analyze user preferences, viewing patterns, and trends to generate personalized recommendations.
- Personalized lists returned to Enveu
- Recombee returns ranked content recommendations (e.g., Because you watched, Trending for you, Continue Watching, Recommended Movies).
- Enveu Experience Manager renders the UI
- Enveu dynamically displays these recommendations as carousels, rails, or sections across OTT apps—without manual curation.
Result:
- Highly personalized OTT experiences
- Higher engagement & watch time
- Real-time recommendations across all devices
- Reduced manual editorial effort
Benefits : Recombee + Enveu
- AI-powered, real-time content personalization that improves content discovery and user engagement across Enveu-powered OTT platforms
- Higher watch time and retention by delivering highly relevant recommendations based on user behavior and preferences
- Reduced manual editorial effort through automated, data-driven recommendation carousels and rails
- Consistent personalized viewing experience across web, mobile, and connected TV devices
- Faster optimization of OTT experiences by leveraging Recombee’s machine learning insights combined with Enveu’s Experience Manager flexibility
Frequently Asked Questions
What does Recombee add to the Enveu platform?
Recombee brings AI-powered personalization to Enveu, enabling real-time content recommendations based on user behavior, preferences, and content metadata.
How does Enveu integrate with Recombee?
Enveu captures user interactions and content metadata, sends them securely to Recombee, and receives personalized recommendations that are dynamically rendered in Enveu’s Experience Manager.
What type of recommendations can be shown using Enveu + Recombee?
You can create recommendations such as Recommended for You, Because You Watched, Trending for You, Continue Watching, Similar Content, and Popular in Your Region.
Does Enveu + Recombee work across all devices?
Yes. Personalization works consistently across Web, Mobile (Android & iOS), and TV apps (Android TV, Apple TV, Smart TVs), ensuring a unified experience for users.
Can Recombee recommendations be displayed in Enveu carousels?
Yes. Recombee recommendations can be seamlessly displayed as dynamic carousels, rails, or sections within Enveu’s Experience Manager without manual curation.
Do I need to manually tag or curate content for recommendations?
No. Recombee automatically learns from user behavior and content attributes. Manual curation is optional and can be used only when required.
Can I use my existing Recombee account with Enveu?
Yes. You can bring your own Recombee account and connect it to Enveu, or Enveu can assist you in setting up a new Recombee integration.
Is real-time personalization supported?
Yes. Recombee updates recommendations in near real time as users interact with content on the Enveu-powered platform.
Does Enveu + Recombee support cold-start users and new content?
Yes. Recombee uses content metadata, popularity signals, and contextual data to recommend content even for new users or newly added titles.
Can recommendations be customized for different content types?
Yes. Recommendations can be tailored for Movies, Series, Live events, Sports replays, FAST channels, and editorial collections.
How does Enveu ensure data security with Recombee?
Enveu shares only required, anonymized user interaction data with Recombee using secure APIs, following industry-standard security practices.
What business outcomes can I expect from Enveu + Recombee?
Customers typically see higher content discovery, increased watch time, improved retention, and reduced dependency on manual editorial efforts.
Deliver Personalized OTT Experiences
Combine Enveu’s OTT Experience Cloud with Recombee’s AI-powered recommendations to boost content discovery, engagement, and viewer retention across all devices.