OTT Revenue Estimator
Model projected revenue across subscription, ad-supported, and transactional video. Enable the models you run, enter your numbers, and watch monthly & annual revenue update instantly.
How it works
FAQ
How is OTT revenue calculated?
Subscription (SVOD) revenue is paying subscribers multiplied by monthly price. Ad-supported (AVOD) revenue is monthly active users times ad impressions per user times fill rate, divided by 1,000 and multiplied by CPM. Transactional (TVOD) revenue is paid transactions times average price. The tool sums whichever models you enable.
What is a realistic CPM for AVOD?
OTT and CTV CPMs typically range from roughly $8 to $30 depending on geography, targeting and demand. Use a blended effective CPM, after fill rate, for the most realistic estimate.
Does this account for churn and platform fees?
No — it models steady-state gross revenue and does not deduct app-store fees, payment fees or churn. Because Enveu charges no revenue share, your platform fee is zero. Talk to us to model net revenue with your real costs.
Turn this estimate into a plan
We'll pressure-test these numbers with your real content, costs, and growth — and show how fast you can launch on Enveu.
Run every model in this calculator on one platform: Experience Cloud handles SVOD, AVOD and TVOD billing through Subscription Manager, and Enveu Flow automates the media work behind the catalogue that earns it — with 0% revenue share.
Talk to an OTT expert