Enveu Media & OTT Glossary
A practical knowledge base for OTT platforms, streaming tech, monetization, playback, analytics, DRM, FAST, and media operations. Use A–Z to browse or search to jump to a term.
A practical knowledge base for OTT platforms, streaming tech, monetization, playback, analytics, DRM, FAST, and media operations. Use A–Z to browse or search to jump to a term.
Xcode is Apple’s official integrated development environment (IDE) used to build, test, and publish iOS, tvOS, watchOS, and macOS applications.
Xcode is Apple official integrated development environment (IDE) used to build, test, and publish iOS, tvOS, watchOS, and macOS applications.
It shapes user journeys across devices‚discovery, conversion, and engagement and enables consistent experiences on mobile, web, and TV.
Xcode is Apple official development environment used to create applications for iOS, tvOS, watchOS, and macOS platforms. It provides developers with tools to write code, design interfaces, compile builds, run simulators, and submit apps to the App Store.
You will encounter it in app configuration, SDK integrations, deep links, engagement messaging, and cross-device user journeys.