Apple In-App Billing
Apple In-App Purchase (IAP) enables apps to securely sell digital content, subscriptions, and premium features directly to users within Apple devices.
How Apple In-App Billing + Enveu works
Enveu enables Apple In-App Billing to securely sell subscriptions and digital content on iOS devices, while Enveu manages access, users, and entitlements across the platform.
Business Flow Overview:
- Customer Buys Inside the App : Users purchase subscriptions or digital content directly within the Enveu-powered iOS app using Apple In-App Purchase.
- Apple Handles Payments : Apple securely processes the payment, tax, and compliance as per App Store guidelines.
- Enveu Manages Access :Once the purchase is successful, Enveu automatically updates the user’s subscription and content access in real time.
- Single Source of Truth : Enveu stores and manages subscription status, entitlements, and renewal information centrally.
- Ongoing Subscription Control
Renewals, expiries, cancellations, and upgrades are synced between Apple and Enveu to ensure accurate access.
Result:
Content owners can monetize iOS users seamlessly while Enveu takes care of subscription management, access control, and operational workflows—without additional complexity.
Benefits: Apple In-App Billing + Enveu
- Seamless iOS monetization using Apple’s trusted in-app purchase and subscription framework
- Centralized subscription and entitlement management through Enveu across all devices
- Automatic handling of renewals, cancellations, upgrades, and downgrades without manual intervention
- Full compliance with Apple App Store payment, tax, and subscription policies
- Support for hybrid monetization by combining Apple In-App Billing for iOS with other gateways for web and TV
- Faster time-to-market with pre-integrated iOS billing workflows and OTT-ready subscription logic
Frequently Asked Questions
What can I sell using Apple In-App Billing with Enveu?
You can sell subscriptions, digital content, and premium access within your iOS apps, fully compliant with Apple App Store guidelines.
Does Enveu handle payments or does Apple?
Apple handles payments, taxes, and invoicing, while Enveu manages user access, subscriptions, and entitlements across your OTT platform.
Can Enveu manage subscriptions purchased via Apple?
Yes. Enveu automatically tracks subscription status, including active, expired, renewed, or cancelled subscriptions purchased via Apple In-App Billing.
Will Apple subscription renewals be reflected in Enveu?
Yes. Enveu stays in sync with Apple to ensure renewals, upgrades, downgrades, and cancellations are accurately reflected in the platform.
Can I combine Apple In-App Billing with other payment gateways in Enveu?
Yes. Enveu supports a hybrid monetization model, allowing Apple In-App Billing for iOS apps and other payment gateways like Stripe or PayPal for web and non-iOS platforms.
Where is the subscription data stored and managed?
All subscription and entitlement data is centrally managed in Enveu, giving you a single source of truth across devices and platforms.
Does Enveu support Apple’s App Store compliance requirements?
Yes. Enveu’s integration follows Apple’s in-app purchase and subscription guidelines, ensuring compliance for iOS app submissions.
Can I offer the same subscription plans across iOS and other platforms?
Yes. You can create common subscription plans in Enveu and map them to Apple In-App products for a consistent monetization experience.
What happens if a user cancels their subscription on Apple?
When a user cancels on Apple, Enveu updates the user’s access automatically based on Apple’s subscription status.
Do I need a separate Apple developer account to use this integration?
Yes. You need an Apple Developer account to enable In-App Purchases, which Enveu then connects and manages within your platform setup.
Does Enveu provide reporting for Apple In-App purchases?
Enveu provides subscription and entitlement reporting, while Apple continues to provide financial and payout reports via App Store Connect.
Is Apple In-App Billing mandatory for iOS apps?
For selling digital content and subscriptions within iOS apps, Apple In-App Billing is mandatory as per Apple policies.
Monetize Your iOS App with Apple In-App Billing
Launch secure, App Store-compliant subscriptions and in-app purchases on iOS while Enveu manages users, access, and entitlements across your OTT platform.