Streamcake by Layercake
StreamCake by Layercake is a media orchestration platform that lets teams visually assemble, manage, and publish video-first experiences across web and devices without engineering effort.
How Streamcake by Layercake + Enveu works
StreamCake + Enveu work together with StreamCake as the creation layer and Enveu as the experience execution layer:
- StreamCake is used to visually create and orchestrate video-first pages, stories, and media experiences without code.
- These experiences are pushed from StreamCake into Enveu via integration.
- Enveu Experience Manager receives these definitions and manages how they are rendered and delivered across apps and web (mobile, TV, web).
- Enveu continues to control content rules, entitlements, subscriptions, users, and playback.
- Any updates to access, layout rules, or device behavior are handled centrally in Enveu, while StreamCake remains the creative orchestration tool.
In short: StreamCake creates and pushes media experiences; Enveu manages, controls, and delivers them at scale across OTT platforms.
Benefits : Streamcake by Layercake + Enveu
- Zero engineering effort to connect StreamCake and Enveu, enabling instant media orchestration and delivery
- Faster time-to-market with ready-made workflows for pushing video experiences from StreamCake into Enveu
- Consistent experience delivery across web, mobile, and TV apps using Enveu’s unified OTT stack
- Clear separation of roles—StreamCake for creation and Enveu for control, governance, and playback
- Enterprise-grade scalability and reliability without custom integrations or ongoing maintenance
Frequently Asked Questions
What problem does StreamCake + Enveu solve?
It enables non-technical teams to create rich, video-first experiences in StreamCake and seamlessly deliver them across OTT apps and web via Enveu, without relying on engineering teams.
What is the role of StreamCake in this integration?
StreamCake acts as the media orchestration and creation layer, where teams visually build pages, stories, campaigns, and interactive video experiences.
What is the role of Enveu in this integration?
Enveu is the OTT experience and delivery platform that receives experiences from StreamCake and manages rendering, device behavior, content rules, subscriptions, entitlements, and playback.
How do experiences move from StreamCake to Enveu?
Experiences created in StreamCake are pushed to Enveu via APIs, where they become manageable entities inside Enveu Experience Manager.
Can StreamCake experiences be published across all devices?
Yes. Once pushed to Enveu, experiences can be delivered across Web, Android, iOS, Android TV, Apple TV, Smart TVs, and other supported platforms.
Who controls access, monetization, and user entitlements?
All access control, subscriptions, paywalls, and entitlements are managed entirely by Enveu, ensuring consistency and compliance across platforms.
Do content updates in Enveu affect StreamCake experiences?
Yes. Since Enveu controls the content and playback layer, any updates to content availability, rights, or subscriptions are reflected automatically in the experiences.
Is engineering required to launch new experiences?
No. Marketing, content, and growth teams can build and publish new experiences using StreamCake, while Enveu handles delivery and scale—no app releases required.
Can StreamCake be used for live events and campaigns?
Yes. StreamCake is ideal for live event pages, launches, promotions, and time-bound campaigns, which are then distributed at scale using Enveu.
How is this different from using Enveu alone?
Enveu focuses on robust OTT operations and experience delivery, while StreamCake adds a no-code, high-velocity orchestration layer that accelerates experimentation and storytelling.
Is this suitable for large broadcasters and enterprises?
Absolutely. The combined solution supports enterprise-grade OTT requirements, multi-device delivery, governance, and scalable publishing workflows.
Who should use StreamCake + Enveu?
Media & OTT platforms, Broadcasters & Sports leagues, Marketing & Growth teams, and Content & Programming teams.
Launch Video Experiences Faster with StreamCake + Enveu
Create, orchestrate, and publish video-first experiences without engineering effort. StreamCake powers creation while Enveu delivers them seamlessly across OTT apps and web.