Enveu Media & OTT Glossary
A practical knowledge base for OTT platforms, streaming tech, monetization, playback, analytics, DRM, FAST, and media operations. Use A–Z to browse or search to jump to a term.
A practical knowledge base for OTT platforms, streaming tech, monetization, playback, analytics, DRM, FAST, and media operations. Use A–Z to browse or search to jump to a term.
A Progressive Web App combines web accessibility with app-like features such as offline access and push notifications.
A Progressive Web App combines web accessibility with app-like features such as offline access and push notifications.
It shapes user journeys across devices—discovery, conversion, and engagement—and enables consistent experiences on mobile, web, and TV.
A Progressive Web App (PWA) is a web application that behaves like a native app by leveraging modern browser capabilities. PWAs offer fast loading, offline support, and cross-device compatibility, making them a lightweight alternative for content discovery and engagement in OTT ecosystems.
You’ll encounter it in app configuration, SDK integrations, deep links, engagement messaging, and cross-device user journeys.