Enveu Media & OTT Glossary

A practical knowledge base for OTT platforms, streaming tech, monetization, playback, analytics, DRM, FAST, and media operations. Use A–Z to browse or search to jump to a term.

Showing terms starting with E

Engagement Rate

Engagement Rate measures how actively users interact with content or an OTT app over a period of time, relative to total viewers or sessions.

Engagement Metrics

Engagement Metrics measure how users interact with content and features on an OTT platform.

Edge Caching

Edge caching stores content closer to users to reduce latency.

Entitlement

Entitlement defines whether a user is authorized to access specific content.

EPG

EPG (Electronic Program Guide) is a digital interface that displays scheduled programming information, allowing viewers to browse, navigate, and select live TV content across channels and time slots.