Enveu Media & OTT Glossary
A practical knowledge base for OTT platforms, streaming tech, monetization, playback, analytics, DRM, FAST, and media operations. Use A–Z to browse or search to jump to a term.
Showing terms starting with W
Web App
An application accessed through a web browser without installation.
White-Label App
A white-label OTT app is a pre-built, fully functional streaming application that a media brand adopts, customizes with their own branding, and launches as their own product — without building from scratch.